The redesigned responsive landing page of UberEats by using the responsive grid system created a clean and simple concept and organized the structure to show the essential service of the app. Therefore, to encourage more users to download the app.
ABOUT
Responsive web design
landing page redesign
ROLE
Individual project
visual design
TOOLS
photoshop
XD
Figma
01.
current website analysis
Hard to find essential information
Too much information
Repeated information
Not clear of service process
02.
grid system
03.
FONT AND COLOR
HOW MIGHT I INCREASE THE USERS BY
REDESIGNING THE APP LANDING PAGE?
04.
desktop
1. MAIN VISUAL
The main visual section with a minimal concept.
Encourage users to download the app, and users can
receive the
download link by receiving the message.
2. CATEGORIZING
The categories show the variety of food offered by
UberEats, with scrolling action to the left and right.
3. SERIVCE BRIEF
To show and emphasize the process of deilivery serivce of Uber Eats, for both the receiver and deliverer .
4. COUPON OFFER
To encourage the consumer to try the product or service. Consumer needs an incentive to depart from their current habits and try something new.
5. CUSTOMER REVIEWS
By showing reviews to influence consumer decisions, reviews have the power to gain customer trust,
and encourage people to interact more.
6. MAIN SERVICE
By showing main fuctions of the UberEats application,
to introduce the service and encourage users to download.
7. DELIVERY SERVICE
By showing delivery system and process, to gain more turst from users and support users to download app.
8. SHARE AND ENJOY
Users can also order food to family and friends,
share with others to enjoy more!
9. APP DOWNLOAD
Simply click to download, app store or google play
for both IOS and Andriod users.